Best Online Trading Platforms

What Is Trade?

Trade is the voluntary exchange of goods or services between different economic actors. Since the parties are under no obligation to trade, a transaction will only occur if both parties consider it beneficial to their interests.
Trade involves the transfer of goods and services from one person or entity to another, often in exchange for money. Economists refer to a system or network that allows trade as a market.


Trading is the buying and selling of securities, such as stocks, bonds, currencies and commodities, as opposed to investing, which suggests a buy-and-hold strategy. Trading success depends on a trader’s ability to be profitable over time.

Who are called traders?

A trader is a person, firm, or entity in finance who buys and sells financial instruments, such as forex, cryptocurrencies, stocks, bonds, commodities, derivatives, and mutual funds in the capacity of agent, hedger, arbitrageur, or speculator.

Traders buy and sell financial instruments traded in the stock markets, derivatives markets and commodity markets, comprising the stock exchanges, derivatives exchanges, and the commodities exchanges. Several categories and designations for diverse kinds of traders are found in finance, including:

What you need to know about traders

A trader can work for a financial institution, where he trades with the company’s money for a salary and bonus. But, a trader can also trade for themselves, using their own money but also keeping all the profits. 

There are several types of traders using different trading strategies, these include:

  • Scalping or micro-trading – A scalper makes numerous (from dozens to hundreds) of trades daily, attempting to make a small profit from each trade.
  • Momentum trading – Momentum traders focus on stocks that move significantly in one direction with high volume. They tend to catch the momentum and profit from it.
  • Technical trading – Technical traders concentrate on graphs and charts. They use different technical indicators and analyse charts, looking for buy or sell signals. 
  • Fundamental trading – Fundamental traders focus on fundamental analysis and examine corporate events, anticipating earnings reports, mergers and acquisitions, reorganisations, which can affect a stock’s price. 
  • Swing trading – Swing traders often hold their positions longer than one day, trying to capture a trend. They use technical analysis to search for stocks with short-term price momentum.

Commission costs are one of the main disadvantages of short-term trading. However, a number of brokerages offer zero commission along with tight market spreads, making this less of an issue. 

What does a broker do?

A broker is a person that facilitates transactions between traders, sellers, or buyers. Think of a broker as a middleman who ensures that the transaction can run smoothly and that each party has the necessary information. Brokers exist in many industries, including insurance, real estate, finance, and trade.

But what does a broker do, exactly?

  • Types of Brokers and What They Do
  • Why People Hire Brokers
  • How Brokers Make Money
  • How to Become a Broker

How does a broker make money?

Brokers are typically compensated through a commission on each trade. Investors have historically paid a broker a commission to buy or sell a stock.

That’s still true of human stockbrokers at full-service brokerage firms, but investors who manage their own brokerage accounts and use an online broker to buy and sell investments can now do that commission-free if they choose the correct broker. (We have a list of brokers that offer free trading here.)

Brokers that do not charge commissions make money off investor assets in other ways — most often by earning interest on uninvested cash in investor accounts. Most investment accounts hold a small amount of cash, and a broker sweeps that cash into a deposit account that earns interest. A small portion of that interest is paid to the investor, and the brokerage firm pockets the rest.

Brokers also sell trades to market makers, which earns them a small fee per trade. Investors rarely notice this, but it can in some cases slow trade execution and increase the cost of the trade slightly. High-volume traders may wish to choose a broker that routes trade orders based on price, like Interactive Brokers.

Online Trading Platform

In finance, an online trading platform, is a computer software program that can be used to place orders for financial products over a network with a financial intermediary.

Various financial products can be traded by the trading platform, over a communication network with a financial intermediary or directly between the participants or members of the trading platform. This includes products such as stocks, bonds, currencies, commodities, derivatives and others, with a financial intermediary, such as brokers, market makers, Investment banks or stock exchanges.

Such platforms allow electronic trading to be carried out by users from any location and are in contrast to traditional floor trading using open outcry and telephone based trading. Sometimes the term trading platform is also used in reference to the trading software alone.

What is stock trading?

Stock trading means buying and selling shares in companies to try to make money on price changes. Traders watch the short-term price changes of these stocks closely. They try to buy low and sell high.

A stock market, equity market, or share market is the aggregation of buyers and sellers of stocks (also called shares), which represent ownership claims on businesses; these may include securities listed on a public stock exchange, as well as stock that is only traded privately, such as shares of private companies which are sold to investors through equity crowdfunding platforms. Investment is usually made with an investment strategy in mind.

This short-term approach sets stock traders apart from traditional stock market investors, who are in it for the long haul.

Trading stocks can bring quick gains for those who time the market correctly. But it also carries the danger of big losses. A single company’s fortunes can rise more quickly than the market, but they can just as easily fall.

“Trading isn’t for the faint of heart,” says Nathaniel Moore, a certified financial planner at AGAPE Planning Partners in Fresno, California. “Don’t take the risk and invest money if you need it.”

If you do have the money and want to learn trading, online brokerages have made it possible to trade stocks quickly from your computer or smartphone.

Which online platform is best for trading?

In our analysis, these online brokers stood out as the best for stock trading due to their low fees, strong trading platforms and tools and quality customer support.

Best Online Brokers and Trading Platforms

A comprehensive, unbiased look at the best online brokerages

  • Best Overall: Fidelity Investments
  • Best Broker for ETFs: Fidelity Investments
  • Best Broker for Low Costs: Fidelity Investments
  • Best Broker for Beginners: TD Ameritrade
  • Best Broker for Mobile: TD Ameritrade
  • Best Broker for Advanced Traders: Interactive Brokers
  • Best Broker for International Trading: Interactive Brokers
  • Best Broker for Options: tastyworks

Best Online Trading platforms for beginners

For new investors, getting started can feel overwhelming. Risks loom large, and complicated, unfamiliar financial jargon can be intimidating. That’s where online brokers can come in handy: Those that offer intuitive platforms and plenty of educational resources can guide you through your early investing days.

  • Merrill Edge ® Self-Directed : Best for: Managing finances under one roof
  • TD Ameritrade : Best for: Research
  • SoFi Active Investing : Best for: Membership ecosystem
  • E*Trade : Best for: Mobile platform
  • Robinhood : Best for: Mobile investing
  • Charles Schwab : Best for: Retirement investors
  • Acorns : Best for: Rounding up spare change to invest
  • Vanguard : Best for: Low-cost index investing
  • Fidelity : Best for: DIY investors

If you’re ready to jump into investing, we’re here to help. Our team of experts has compiled a list of the best stock trading platform and what you should look for to help you get started.


Fidelity is one of the most well-rounded brokerages available today, with no commissions on stock or ETF trades and a selection of no-expense-ratio index funds suited to both beginner and active investors.

With an investor-friendly attitude pervading everything Fidelity Investments does, it’s a great fit for new and advanced investors alike. Fidelity does it all at a high level, whether that’s the friendly and helpful customer support, fee-free mutual funds, low costs, a wealth of research or even the recently introduced ability to buy fractional shares. The broker also lets you dodge fees that other brokers still hit you for, and you’re not paying for it with a hard-to-use site or a poor experience. And did we mention that customer support? You can be on with a real human in minutes – and more importantly, get your questions answered and be on your way.

So Fidelity makes a fine choice for your broker, and given all the financial services there, you’ll be able to grow your relationship as you grow your wealth. In fact, in Bankrate’s reviews Fidelity was a standout for beginners and retirement investors.


  • Commission-free stock, ETF and options trades.
  • Large selection of research providers.
  • Strong customer service.
  • Expense-ratio-free index funds.
  • Highly rated mobile app.


  • Relatively high broker-assisted trade fee.


Webull is a mobile-first brokerage platform that offers a unique community-driven experience. Its very well-designed mobile app prioritizes ease of use, helping beginners jump right into the world of investing. However, learning on Webull’s platform is held back by comparatively thin educational materials and only so-so customer service. Meanwhile, a lack of access to common asset classes could limit the app’s usefulness for more experienced investors.

Webull Corporation is a holding company incorporated in the Cayman Islands and headquartered in New York. Its subsidiaries operate an electronic trading platform, accessible via mobile app and desktop computer, offering commission-free and low-cost trading of stocks, exchange traded funds, options, margins, and cryptocurrencies.
Its U.S.-based subsidiary, Webull Financial LLC, is a security broker registered with the U.S. Securities and Exchange Commission and a member of FINRA and SIPC, offering trading services to customers in the U.S. It also has licensed subsidiaries offering trading services in Hong Kong and Singapore. Webull Corporation has received backing from private equity investors in the U.S., Europe and China.


  • Strong mobile app with an excellent user interface
  • No minimum deposit or platform fees
  • Paper trading available
  • Offers two free stocks to new account holders
  • Access to traditional IRAs, Roth IRAs and rollover IRAs
  • Access to 11 different cryptocurrencies
  • Active Webull community facilitates connection and discussion among users


  • No mutual funds, bonds, futures or foreign exchange (forex) trading
  • No live chat, poor phone support
  • Very limited educational resources
  • Fewer research tools than other leading brokerages
  • Accepts payment for order flow


FirstCapital1 is the most popular platform for new traders and seasoned professionals for a reason. It offers markets online trading with all the features you expect from a top-tier provider. Plus, it has some unique features that make it stand out from the rest. Here are seven reasons why FirstCapital1 is the best platform for trading:

1. FirstCapital1 offers markets for online trading in almost every asset class imaginable. Whether you’re looking to trade stocks, bonds, commodities, or currencies, FirstCapital1 has you covered.

2. The platform is designed to be user-friendly, with an intuitive interface that makes it easy to navigate. Even if you’re a beginner, you’ll be able to find your way around with ease.

3. FirstCapital1 provides real-time market data, so you’ll always be up-to-date on the latest prices and trends. This is essential for making informed trades.

4. The platform offers a variety of tools and resources to help you make the most of your time trading in the open market. FirstCapital1 has everything you need to get started, from tutorials to live webinars.

5. FirstCapital1 also offers advanced features for more experienced traders. This is the provider for you if you’re looking for sophisticated analysis tools and customizable platforms.

6. FirstCapital1 is highly popular in the industry and has won numerous awards. This showcases the quality of the platform and the services it offers.

7. Last but not least, FirstCapital1 provides excellent customer support. If you have any questions or need assistance, contact customer service, and they’ll be happy to help.


Interactive Brokers

Interactive Brokers stands out in offering some of the lowest commissions and margin rates we’ve seen, which makes it a solid option to consider for stock trading. In this Interactive Brokers review, we’ll explain how the online stock broker compares on key factors we think are most important to consider before opening an account. Find out more about the pros and cons below.

This stock broker is a good fit for: Some investors, and more frequently traders, trading on margin. Interactive Brokers’ margin rates easily trounce much of the competition.

Interactive Brokers transparently outlines its fees for its IBKR Pro and IBKR Lite offerings, yet they are more complicated to understand than other stock brokers, regardless of trading frequency and account size. Our commission overviews below will help you decipher the fees you may encounter.
Free research

Some of Interactive Brokers research tools are only available for a fee. Admittedly, these tools are useful, we just wish they were free.


  • Low margin rates
  • Robust trading platform
  • Commission-free trading
  • No-transaction-fee mutual funds


  • Complicated pricing structure
  • Some research tools incur a fee


E-Trade Financial Corporation is a financial services subsidiary of Morgan Stanley, which offers an electronic trading platform to trade financial assets. The company receives revenue from interest income on margin balances, commissions for order execution, payment for order flow, and management services.

E-Trade is likely to meet the needs of a variety of investors, ranging from beginners to more advanced traders. New investors will benefit from the brokers’ education and research offerings, 24/7 access to customer service and thousands of no-transaction-fee (NTF) funds. 

But experienced active traders aren’t overlooked by E-Trade, with two sophisticated trading platforms, a high-powered mobile app and a wide range of tradable securities available. Especially active traders can even earn a discount on options commissions to go along with the commission-free stock and ETF trading available to all users, which has become industry standard. E-Trade can meet your needs no matter what your initial knowledge level is. 


Merrill Edge

Merrill Edge is an electronic trading platform provided by BofA Securities, part of Bank of America’s retail banking division. It was launched on June 21, 2010. Merrill Edge was created to merge Bank of America Online Investing and Merrill Lynch’s research, investment tools, and call center counsel.

Merrill Edge offers US stocks, ETFs, options and bonds. It is regulated by the Securities and Exchange Commission (SEC) and the Financial Industry Regulatory Authority (FINRA).

Merrill Edge is considered safe because its parent company is a bank with a long track record and solid reputation, it discloses its financials, and is regulated by top-tier authorities. 

Merrill Edge pros and cons

Merrill Edge offers low trading fees, including commission-free stock and ETF trades. The account opening process is fast and seamless. The broker is considered highly reliable due to the established reputation of its parent company, Bank of America.

Merrill Edge is only available to US residents and offers only US-based products. There is no demo account in its educational portfolio. Digital wallets and credit cards are not available to fund accounts.


TD Ameritrade

TD Ameritrade is a stockbroker that offers an electronic trading platform for the trade of financial assets including common stocks, preferred stocks, futures contracts, exchange-traded funds, forex, options, mutual funds, fixed income investments, margin lending, and cash management services.

TD Ameritrade remains a solid pick for investors, though it’s not quite as rock-solid as in years past. It’s still the fully featured broker of before, but it’s not quite as competitive in a few areas of cost as it used to be. Experienced traders will still appreciate its trading platforms, and everyone can still take advantage of the multiple mobile apps. Newer investors can squeeze a lot of value from TD Ameritrade’s research and education sections, which provide a ton of coverage on the market as well as stocks and funds.

Plus, the broker allows you to trade almost as many types of securities as any rival. So TD Ameritrade remains a good all-around pick for almost anyone. (Charles Schwab has purchased TD Ameritrade, and will integrate the two companies in 2022 or 2023.)

With the imminent integration of TD Ameritrade, it could make sense to be comfortable with Charles Schwab, our top brokerage pick for 2022. Fidelity Investments is another top do-it-all brokerage, though investors who don’t need it all may want to consider apps such as Robinhood or Webull.


Ally Invest

Ally Invest is a great choice for those interested in online banking with Ally and existing Ally Bank customers because they can easily see their full financial picture on one platform.

Ally Invest has options for investors of all experience levels, including self-directed accounts with no minimum balance requirement and managed accounts with a minimum investment amount of just $100. Ally has focused more on millennial and women investors in recent years, but its products are also an excellent choice for both new and more active traders because of its competitive rates, a robust and intuitive to use platform, educational support, helpful tools such as screeners, and good customer support.

Ally Invest is the brokerage side of Ally Bank. It is a solid choice for traders and investors thanks to its low costs, low minimums, and solid (if a bit dated) trading platform. Stocks and ETFs have zero commission, options trades are just $0.50 per contract, and minimum balances and account fees are low or nonexistent.

In addition to providing fundamental, technical, and other tools also available from most online brokers, Ally Invest also provides specialized options analysis tools such as a probability calculator and dynamic profitability graphs many online brokers don’t have. We’ll take a deeper look at Ally Invest to help you decide whether it is the right fit for your investing needs.


  • Easy to use and intuitive platforms
  • Low costs and fees
  • Financial consolidation between banking, personal finance, and investing
  • Ability to earn interest on cash balance
  • Foreign exchange trading is available


  • Inconsistencies between the website, streaming, and mobile app platforms
  • Mobile app does not support all available trading products
  • Contingent and other orders are not supported
  • No crypto currency or futures trading


TradeStation Group, Inc. is the parent company of online securities and futures brokerage firms and trading technology companies. It is headquartered in Plantation, Florida, and has offices in New York; Chicago; Richardson, Texas; London; Sydney; and Costa Rica.

As a trading technology leader, TradeStation supports casual traders through its web-based platform and active traders through its award-winning desktop platform, all with $0 stock and ETF trades.

TradeStation gives its customers access to a robust offering of trading products, with full access to stock, ETFs, futures, and options trading, including comprehensive direct-market routing, numerous advanced order types, IPO access, and more.

Drawbacks: Dividend reinvestment plans (DRIPs) are not offered at TradeStation and all orders for mutual funds must be phoned in. The broker does not offer fractional shares or forex trading, nor is there international trading.

Cryptocurrency: Cryptocurrency trading is offered through TradeStation Crypto and allows users to trade the following cryptocurrencies: Bitcoin (BTC), Bitcoin Cash (BCH), Ethereum (ETH), Litecoin (LTC), and USD Coin (USDC).

Retirement services: TradeStation offers traditional, Roth and rollover IRAs. There is an administration fee of $35 per year for an IRA.


Do not rush into a hasty decision when choosing an online broker.

Take your time and do your research. Online trading can sometimes be difficult if you pick the wrong platform. You need a platform that would work in your favour instead of against it.

Stock Trading App

Stock trading apps have made trading in the global financial markets more accessible to everyone with a smart phone.

The number of people using these apps grew from 35 million in 2017 to over 150 million in 2021, according to the website Business of Apps.


Best Trading platform for Penny Stocks

Penny stocks are companies whose shares trade for under $1. Penny stocks are risky investments, as in most cases they trade over-the-counter, or OTC, which means the companies are too small and unprofitable to trade on a major exchange like the NASDAQ or NYSE.

To help investors find the best brokers for penny stocks trading, we compared the pricing and trading platforms of 15 brokers. Our top pick for 2022, TD Ameritrade, combines flat-rate pricing with excellent trading tools and research capabilities.

What are penny stocks?

According to the U.S. Securities and Exchange Commission (SEC), “penny stock” generally refers to a security issued by a very small company (i.e., micro-cap) that trades at less than $5 per share. The most common penny stocks are companies that trade for pennies per share (less than $1).




The Beginner’s Guide To Choosing The Right Trading Platform

The stock market continues to attract and fascinate the public. More and more people turn to it for higher returns. The economy is recovering, though, which causes share prices to go up.

Know Your Requirements:

Before clicking on brokerage adverts, consider what is essential for you in an online trading platform. The response will fluctuate significantly based on your investment objectives and where you are on the financial learning arc.

If you are just getting started, services like basic educational materials, thorough glossaries, quick access to support personnel, and the option to conduct practice trades may be necessary before starting with actual cash.

Don’t Try To Copy Others:

Never pick a trading platform solely because other traders are using it or have suggested it. Always choose an online trading platform depending on your individual needs.

Analyse the data, consult with your broker, assess their expertise, and select the ideal trading platform for you.

User-Friendly Interface:

Examine the trading platform and determine if you like the overlay at first glance. If the reply is “No,” you should look into something else. Obviously, to operate effectively with any online trading platform, you must master its intricacies.

However, fundamental icons and settings should be clear to you when you open the website.

Additional Features And Product Offerings:

Your ideal online trading platform should be suited for your present trading situation. It is usually preferable for novices to begin with something more straightforward to learn quickly. If you want to improve, your platform should provide all you require.


Who is the No 1 broker?

Fidelity Investments: Best Overall, Best Broker for ETFs, and Best Broker for Low Costs. Get $150 when you open a new, eligible Fidelity account with $50 or more.

Which trading is most profitable?

Intraday trading: This trading type makes you buy and sell your stocks on the same day before the market closes. You need to track your market position the entire day, looking for a good opportunity to sell your stocks. Intraday trading is a great method of making fast profits provided you invest in the right stocks.

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