Best Life Insurance Companies

Life Insurance

Life insurance is a contract between an insurance policy holder and an insurer or assurer, where the insurer promises to pay a designated beneficiary a sum of money upon the death of an insured person.

Depending on the contract, other events such as terminal illness or critical illness can also trigger payment.

Types of Life Insurance

Within term and permanent life insurance, there are various types of policies to choose from.

What type of life insurance is best for you? That depends on a variety of factors, including how long you need coverage for, how much you want to pay and whether you’re looking for a life insurance policy that builds cash value over time.

Different types of life insurance :
  • Term life insurance
  • Whole life insurance
  • Universal life insurance
  • Variable life insurance
  • Indexed universal life insurance
  • Simplified issue life insurance
  • Guaranteed issue life insurance
  • Group life insurance


The Best Life Insurance Companies

Here list of The Best Life Insurance Companies According to forbes :


Lincoln Financial 

Best for Boomers

Lincoln Financial offers consumer-friendly options, like term life insurance that can be purchased over the phone and a universal life policy with long-term care benefits.
Lincoln Financial Group offers life insurance, annuities, workplace benefits and retirement plan services. In 1905, the company got permission to use its name from President Abraham Lincoln’s son, Robert Todd Lincoln. President Lincoln’s profile still serves as the company’s logo.

What is Lincoln Financial Group known for?
life insurance, annuities, retirement plan services and group protection—focus on supporting, preserving and enhancing people’s lifestyles and retirement outcomes.

Is Lincoln Financial a good company?
Lincoln Financial earned 4.5 stars out of 5 for overall performance.

Mutual of Omaha 

Best for Indexed Universal Life Insurance

Mutual of Omaha is a Fortune 500 mutual insurance and financial services company based in Omaha, Nebraska. Founded in 1909 as Mutual Benefit Health & Accident Association, Mutual of Omaha is a financial organization offering a variety of insurance and financial products for individuals, businesses and groups throughout the United States.
The company provides a variety of financial services, including Medicare Supplement, life insurance, long-term care coverage and annuities, as well as group coverage including life, disability and 401(k).

Is Mutual of Omaha a good company?

Mutual of Omaha also does well when it comes to customer satisfaction, ranking No. 5 out of 21 major life insurance companies in the 2021 J.D. Power Individual Life Insurance Study.

What kind of insurance is Mutual of Omaha?

In addition to life insurance, it offers Medicare supplement insurance, disability income insurance, and insurance for long-term care. Mutual of Omaha also offers financial services including mortgages and annuities are also available.

Pacific Life 

Best for Retirement Planning

Pacific Life Insurance Company is an American insurance company providing life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans.

What is Pacific Life known for?
Recognized as a leader in the financial services industry with more than 150 years of experience, Pacific Life attributes its success to a commitment to long-term stability, growth, and outstanding customer service. This commitment is reflected in our consistently high ratings received from major rating agencies.

Is Pacific Life a good annuity company?
Pacific Life received high ratings from each, as A.M. Best ranked it at A+ (superior), Fitch and S&P each ranked it at AA- (very strong) and Moody’s ranked it at A1 (good).


Best for Universal Life Insurance

Protective Life Corporation is a financial service holding company in Birmingham, Alabama. The company’s primary subsidiary, Protective Life Insurance Company, was established in 1907 and now markets its products and services in all 50 states.

As of December 31, 2020, the corporation had more than 3,200 employees, annual revenues of $6.5 billion and assets of $127 billion. In addition to Protective Life Insurance Company, Protective Life Corporation’s subsidiaries include West Coast Life Insurance Company, MONY Life Insurance Company, Protective Life And Annuity Insurance Company, ProEquities Inc./Protective Securities, and Protective Property and Casualty Insurance Company.

Does protective life insurance pay out?
Protective’s term life policies provide coverage for a specific period and only offer a death benefit, but its permanent life products provide lifetime coverage that builds a cash value that you can borrow against or withdraw.

Is Protective Life Insurance part of Liberty Mutual?
In 2018, Liberty Mutual sold its individual life and annuity business to Protective Life Corporation, a wholly owned U.S. subsidiary of Dai-ichi Life Holdings. While Liberty Mutual advertises life insurance policies, it redirects customers to Protective Life’s site and operates as a separate and independent entity.

What is the rating for Protective Life Insurance Company?
Protective Life and Annuity Insurance Company has insurer financial strength ratings of A+ (Superior, 2nd highest of 15 ratings) from A.M. Best, AA- (Very Strong, 4th highest of 21 ratings) from Standard and Poor’s, and AA- (Very High Quality, 4th highest of 22 ratings) from Fitch.


Best for Senior Life Insurance

Prudential Financial, Inc. is an American Fortune Global 500 and Fortune 500 company whose subsidiaries provide insurance, retirement planning, investment management, and other products and services to both retail and institutional customers throughout the United States and in over 40 other countries. In 2019, Prudential was the largest insurance provider in the United States with $815.1 billion in total assets.

Is Prudential a good company?
Prudential has an A+ financial strength rating from AM Best, an independent rating agency focused on the insurance industry.

Does Prudential still exist?
Prudential has evolved from a mutual insurance company (owned by its policyholders) to a joint stock company (as it was prior to 1915). It is now traded on the New York Stock Exchange under the symbol PRU.


Best for Recreational Marijuana Use

American International Group, Inc. (AIG) is an American multinational finance and insurance corporation with operations in more than 80 countries and jurisdictions. As of January 1, 2019, AIG companies employed 49,600 people.

The company operates through three core businesses: General Insurance, Life & Retirement, and a standalone technology-enabled subsidiary. General Insurance includes Commercial, Personal Insurance, U.S. and International field operations. Life & Retirement includes Group Retirement, Individual Retirement, Life, and Institutional Markets. AIG is a sponsor of the AIG Women’s Open golf tournament.

AIG’s corporate headquarters are in New York City and the company also has offices around the world. AIG serves 87% of the Fortune Global 500 and 83% of the Forbes 2000. AIG was ranked 60th on the 2018 Fortune 500 list. According to the 2016 Forbes Global 2000 list, AIG is the 87th largest public company in the world. On December 31, 2017, AIG had $65.2 billion in shareholder equity.

Is AIG a good company?
AM Best gives AIG an A (Excellent) financial strength rating, which means the carrier can meet its claims obligations. AIG sells life insurance products in all states and offers some of the lowest term life rates in our rating.

How long does it take AIG to pay out?
If you request an electronic funds transfer (EFT), it typically takes 3‐5 business days for your funds to be received in your bank account after you submit your withdrawal request.


Best for Variable Universal Life Insurance

Equitable Holdings, Inc. (formerly The Equitable Life Assurance Society of the United States and AXA Equitable Life Insurance Company, and also known as The Equitable) is an American financial services and insurance company that was founded in 1859 by Henry Baldwin Hyde. In 1991, French insurance firm AXA acquired majority control of The Equitable.

In 2004, the company officially changed its name to AXA Equitable Life Insurance Company. By 2018, the company had over 15,800 agents licensed by the State of California. In January 2020, it changed its name to Equitable Holdings, Inc. following its spinoff from AXA and the related public offerings beginning in May 2018.

Is Equitable a good company?
Is Equitable a good company to work for? Equitable has an overall rating of 3.5 out of 5, based on over 641 reviews left anonymously by employees. 59% of employees would recommend working at Equitable to a friend and 59% have a positive outlook for the business.

Is Equitable financial a pyramid scheme?
It’s a legal pyramid scheme that hypes you up as wealth management financial professionals but in reality you’re cold calling random school teachers trying to get them to invest in a 403b so you can split the commission with your boss.


Best for Gen X & Millennials

Nationwide Mutual Insurance Company and affiliated companies, commonly shortened to Nationwide, is a group of large U.S. insurance and financial services companies based in Columbus, Ohio.

The company also operates regional headquarters in Scottsdale, Arizona; Des Moines, Iowa and San Antonio, Texas. Nationwide currently has approximately 25,391 employees, and is ranked No. 80 in the 2022 Fortune 500 list. Nationwide is currently ranked No. 21 in Fortune’s “100 Best Companies to Work For”.

Nationwide Financial Services (NFS), a component of the group, was partially floated on the New York Stock Exchange prior to being repurchased by Nationwide Mutual in 2009. It had owned the majority of NFS common stock since it had gone public in 1997.


What is the rating of Nationwide Insurance?
Nationwide earned an overall score of 4.3/5 in The Zebra’s customer satisfaction survey. The company offers customizable coverage but may not be a good fit for high-risk drivers.

Is Nationwide and Progressive the same company?
No, Nationwide and Progressive are not the same company. Progressive and Nationwide are two separate companies, and both of them are independent corporations owned by investors and shareholders.

Northwestern Mutual 

Best for Whole Life Insurance

Northwestern Mutual is an American financial services mutual organization based in Milwaukee, Wisconsin. The financial security company provides consultation on wealth and asset income protection, education planning, retirement planning, investment advisory services, financial planning trust and private client services, estate planning and business planning. Its products include life insurance, permanent life insurance, disability income, and long-term care insurance; annuities; investments; and investment advisory products and services.
Northwestern Mutual ranked No. 90 on the 2021 Fortune 500 list of the largest United States corporations by total revenue and is in the top 30 by assets held. The firm distributes a portion of its earnings to eligible policyholders as annual dividends.

Is Northwestern Mutual trustworthy?
Northwestern Mutual earned 4.5 stars out of 5 for overall performance. NerdWallet’s ratings are determined by our editorial team. The scoring formula takes into account consumer experience, complaint data from the National Association of Insurance Commissioners and financial strength ratings.

What does Northwestern Mutual actually do?
Northwestern Mutual is a financial services company that provides fiduciary and fee-based financial planning, investment management and advisory services through its subsidiary Northwestern Mutual Wealth Management, a federal savings bank.

Penn Mutual 

Best for Estate Planning

The Penn Mutual Life Insurance Company, commonly referred to as Penn Mutual, was founded in Philadelphia, Pennsylvania, in 1847. It was the seventh mutual life insurance company chartered in the United States. As of 2019, it had 3,140 employees, $3.7 billion in revenue, and $36.7 billion in assets.

Penn Mutual is headquartered in Horsham, Pennsylvania, just outside Philadelphia.

Its subsidiaries include the brokerage firm Janney Montgomery Scott (acquired in 1982), which as of 2020 had $90 billion in assets under advisement for its clients.

In 2017, Penn Mutual settled a lawsuit against it for $110 million, in which policyholders had charged that the company had improperly withheld surplus funds, rather than distribute them as dividends.

Is Penn Mutual a good company?
Penn Mutual has an A+ rating, the second-highest of AM Best’s rating categories. 2 An A+ indicates the company has a superior ability to honor its ongoing insurance obligations, such as paying claims.

What type of insurance is Penn Mutual?
Founded in 1847, Penn Mutual Life Insurance Co. sells policies through a national network of financial professionals. It has a solid lineup of term and permanent life insurance policies, plus riders — but you can’t get a quote or apply for coverage online


Best for Term Life Insurance

The Transamerica Corporation is an American holding company for various life insurance companies and investment firms operating primarily in the United States, offering life and supplemental health insurance, investments, and retirement services.

The company has major offices located in Baltimore, Maryland; Cedar Rapids, Iowa; Denver, Colorado; Norwood, Massachusetts; Exton, Pennsylvania; Harrison, New York; Johns Creek, Georgia; Plano, Texas; and St. Petersburg, Florida. Additional affiliated offices are located throughout the United States. In 1999, it became a subsidiary of Aegon, a European financial services company headquartered in The Hague, Netherlands.

Is Transamerica a good company?
Transamerica could be a good option if you are looking for numerous life insurance options coupled with other financial products. However, while the company has relatively strong financial strength, its customer satisfaction reviews tend to be below average.

What kind of insurance is Transamerica?
Transamerica offers several products within the categories of term, whole, and indexed universal life insurance. A variety of riders also are available so you can customize your policy to get the coverage you need. However, Transamerica offers fewer products overall than other life insurance agencies.

John Hancock 

Best for Celebratory Cigar Use

John Hancock Life Insurance Company, U.S.A. is a Boston-based insurance company. Established April 21, 1862, it was named in honor of John Hancock, a prominent American Patriot.

In 2004, John Hancock was acquired by the multinational life insurance company Manulife Financial. It operates as an independent subsidiary. The company and the majority of Manulife’s U.S. assets continue to operate under the John Hancock name.


life insurance policy

Buying a life insurance policy can help provide financial protection for your loved ones, but choosing the right policy can be confusing.

There are several types of life insurance policies available. Some, like term life insurance, last for a set number of years. Others, like permanent life insurance policies, can provide coverage that lasts a lifetime while offering additional savings or investment components.


How to choose the best life insurance company

Follow these four steps to find the best life insurance company for your family.

1. Look at customer satisfaction scores

Other customers’ experiences can help you decide whether you want to do business with a company. You can get clues about an insurer’s reputation through complaints filed with state regulators, which are visible on the National Association of Insurance Commissioners website. All of the companies listed above have had fewer complaints to state regulators than expected for insurers of their size, according to three years’ worth of data from the NAIC.

2. Consider financial strength

It’s especially important to look into life insurance companies’ financial strength because you’ll want a company that can pay claims many years down the road. NerdWallet’s insurance reviews use weighted averages of financial strength ratings. For additional information about life insurance companies, try a ratings agency like AM Best. We don’t recommend considering insurers with an AM Best rating of B or lower.

3. Evaluate the policy options

Term and permanent are the two main types of life insurance.

Term life insurance lasts a set number of years and is typically sufficient for most families.

Permanent life insurance lasts your entire life and often includes an investment component. Under the umbrella of permanent life insurance, there are several different types of policies, such as whole life and universal life.

4. Get prices from a handful of companies

The cost of coverage varies among companies, so it’s smart to compare life insurance quotes from multiple insurers.

Although many companies sell similar policies, some focus on certain products — such as whole life — or on particular customers, such as seniors who need life insurance. You can narrow down your options by focusing on the companies that specialize in the type of insurance you’re looking for.


What Is Whole Life Insurance?

A whole life policy is a type of permanent life insurance that contains both a death benefit and cash value. The cash value can grow if the company you buy insurance from pays dividends into it. Mutual life insurance policies and some policies sold by stock insurers frequently contain dividend options. Dividends can be based on things like the financial performance of the company.

What Is Universal Life Insurance?

Universal life insurance is another example of permanent life insurance. One of the key differences between whole and universal life insurance is in the policy’s flexibility. With many universal policies, you can adjust your premiums and the death benefit while the policy is active. There are also several different types of universal life policies, including indexed universal life (IUL), variable universal life (VUL), and guaranteed universal life insurance.

How much does life insurance cost monthly?

The average cost of life insurance is $26 a month. This is based on data provided by Quotacy for a 40-year-old buying a 20-year, $500,000 term life policy, which is the most common term length and amount sold.

What does a life insurance cover?

Life insurance covers most causes of death, including natural and accidental causes, suicide, and homicide. However, some caveats may prevent your beneficiaries from receiving their death benefit.

Is whole life better than term life insurance?

Whole life provides many benefits compared to a term life policy: it is permanent, it has a cash value investment component, and it provides more ways to protect your family’s finances over the long term.

Who is the number 1 life insurance company?

New York Life is the highest-rated company in our rating to offer both term and permanent policies. Its permanent life insurance options include both whole and universal policies.

Also read :